The Mink Label
Luxury lashes, effortlessly yours.
Designed for a beauty founder building confidence through detail. This identity balances softness with structure, elevating everyday beauty into a refined, cruelty-free luxury experience.

Five Brand Studies
Complete brand systems—not just logos.
Strategy, identity, positioning, and ongoing direction.
Luxury lashes, effortlessly yours.
Designed for a beauty founder building confidence through detail. This identity balances softness with structure, elevating everyday beauty into a refined, cruelty-free luxury experience.

Your hair, elevated.
A modern identity for a brand rooted in craftsmanship and self-expression. Trendy without chasing trends. Confident without excess.

Curated nails, crafted to perfection.
This project embraces play, nostalgia, and editorial expression, transforming nails into fashion moments. Bold colour, deliberate typography, and joy-led branding.

Brows that make a statement — without overpowering.
A calm, structured identity focused on harmony, proportion, and technique-led confidence.

Where skin meets science.
A clinical yet warm brand world built on education, precision, and trust. Designed to feel reassuring, not intimidating.

If your brand deserves the same attention to detail,
we should talk.