ISS. 01
CLARITY
Most beauty brands don't need a rebrand
What founders are actually reacting to when everything suddenly feels off.
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STUDIO NOTE
MEM LABEL BRANDING HOUSE
JOURNAL — VOL.01
LONDON, UK
THE JOURNAL
Studio Notes
Independent thoughts on brand clarity, strategy, and form.
Print & keep. Read slowly.
ISS. 02
STRATEGY
Why founders feel stuck in their own brand
The disconnect between building a business and building a brand that reflects it.
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STUDIO NOTE
ISS. 03
AESTHETIC
On building brands that feel like home
Why the most enduring beauty brands prioritise recognition over novelty.
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ISS. 04
SYSTEMS
Templates vs Systems
Why your brand needs infrastructure, not just aesthetics.
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ISS. 05
PROCESS
The quiet work behind enduring brands
What happens before the aesthetics, and why it matters more.
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STUDIO NOTE
MEM LABEL Archive — Est. 2025
New issues published irregularly